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KSIDC float in Onam cultural pageantry bags prize
02-09-2023, Thiruvananthapuram

 The tableau of Kerala State Industrial Development Corporation(KSIDC), which showcased the state’s new Industrial Policy in an aesthetically appealing fashion, won the second prize for the best float in the category of Public Sector Undertakings (PSUs) in the Onam cultural pageantry held on Saturday. The KSIDC float, which presented the onlookers with a snapshot of the state’s robust industrial scenario, was conceived on the basis of the Industrial Policy 2023, formulated with the vision of responsible investment as its core.


The innovatively-designed tableau vividly featured the concept of investment by placing golden-coloured dollar models on a glittering map of Kerala. It represented 22 industries which have been given priority in the new industrial policy. Also, it featured an upward arrow to indicate industrial growth with a cogwheel attached to it and the fingers of the human hand grasping the arrow as the cogwheel rotated.The spectacle evoked keen interest from the onlookers who thronged in thousands to watch the pageantry that wended through the heart of the city, marking the finale of the week-long Onam celebrations organised by the State Tourism Department.

The display also highlighted the single window system of the Industries Department. The tableau was put together in an innovative manner enabling viewers to get the crux of the theme at a glance.In order to give a fillip to industrial growth in the state, the Industries Department plans to promote investment by prioritizing sectors that have gained global recognition as enterprises of the future. Through responsible investment, the new Industrial Policy aims to attract more investment, thereby bringing in more industries and creating employment opportunities. Besides developing Kerala as an ESG (Environment, Social, and Governance) investment destination in India, the policy also intends to create an industrial environment favourable to Industrial Revolution 4.0. 

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